A technical-economic perspective on artificial intelligence role in platform markets organization

Authors

  • François Acquatella Université de Limoges, CREOP EA 4332
  • Valérie Fernandez Télécom Paris, i3 UMR 9217
  • Thomas Houy Télécom Paris, i3 UMR 9217

Keywords:

plateformes, dominant design, Intelligence Artificielle, infrastructures techniques, écosystèmes

Abstract

Our intention, in this article, is to analyze the process of developing a dominant generative platform design. Our research approach mobilizes several fundamental concepts relating to technical infrastructures as well as to platform ecosystems. The stake of this technico-economic perspective is to enrich the reading grid of the platforms in their dimension of generative infrastructure as well as that of the new market mechanisms that they create. We analyze the place and role of artificial intelligence (AI) technologies, in their structuring dimension of technological designs and also of the associated platform markets. We put into perspective three dynamics of platform market structuring and explain, for each of them, the central role of AI.

Author Biographies

François Acquatella, Université de Limoges, CREOP EA 4332

Docteur Télécom Paris et Maître de Conférences en systèmes d›information à l’Université de Limoges. En collaboration avec des partenaires institutionnels, des entreprises et des chercheurs, il examine les transformations organisationnelles des entreprises liées aux technologies numériques. Ses récentes recherches portent sur les stratégies des plateformes et pointent le rôle central des technologies de l’intelligence artificielle. Il est auteur de plusieurs articles sur ces sujets.

Valérie Fernandez, Télécom Paris, i3 UMR 9217

Professeur, spécialiste des questions d’Economie du Numérique. Coordinatrice scientifique de l’UMR CNRS i3, elle est Titulaire de la Chaire de recherche Identité Numérique Responsable de Telecom Paris-Institut Polytechnique de Paris et membre du comité scientifique de l’ARCOM. Ses travaux visent des recommandations de politiques publiques mais aussi de gouvernance d’entreprise.

Thomas Houy, Télécom Paris, i3 UMR 9217

Maître de Conférences (HDR) en Innovation Numérique à l’Institut Polytechnique de Paris - Télécom Paris. Ses recherches intègrent des considérations sur les bonnes pratiques à adopter pour innover avec le numérique. Il porte une attention particulière aux trajectoires de disruption des marchés par le numérique. Il est l›auteur de nombreux articles et ouvrages qui interrogent les facteurs clefs de succès des start-ups

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Published

2022-10-01

How to Cite

Acquatella, F., Fernandez, V., & Houy, T. (2022). A technical-economic perspective on artificial intelligence role in platform markets organization. Systèmes d’Information Et Management (French Journal of Management Information Systems), 27(4), 51–73. Retrieved from https://revuesim.org/index.php/sim/article/view/1196

Issue

Section

Opinions