Le rôle stratégique des systèmes de tarification dynamique sur l'Internet

Laurent DEVEAUX

Abstract


On the Internet, competition is a click away. Vis-a-vis the competitive pressure, the Webstores could be encouraged to implement dynamic pricing systems that will contribute to maintain high prices on the market. In this paper, we analyze the competition on the Internet and the different pricing strategies to limit it.

Keywords


E-business;Competition;Pricing;Information Systems



DOI: http://dx.doi.org/10.9876/sim.v10i2.173

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